Mobile in Japan: I feel an inferiority complex coming on

Today I've been digging around the Asian mobile scene in some detail. I was working in Tokyo quite frequently in 2004/5/6 and way back then it was galling to see how far ahead the Japanese were in mobile marketing and consumer adoption of it. But this presentation really shows how far behind we really are. Apple may have had 2 billion apps downloaded but the mobile economy is far further developed across Asia and has been for years. The iPhone goes on sale in China next week. Then we'll really see what happens to the app scene.

Marco Koeder: Mobile Success Stories from Asia

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