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Monday, 6 December 2010

The sound of social...

Fun spoof song set to "these are a few of my favourite things" from The Sound of Music.

Thursday, 2 December 2010

Cheesier than a ripe brie: The La Senza Cupsize Choir Christmas Carol

Deck the halls with basques and garters, tra la la la....

I'm sure Christmas and Valentines day are key in La Senza's sales calendar. This is clearly an attempt to getting themselves on the boys' last minute Christmas present radar, which makes a lot of sense, so cheesy as it is in approach I'm going to post their Christmas Choir video. If you are keen to tickle the ivories further (even if C (cup size rather than musical note) is a smudge off key if you try and play a scale) you can do so here....

Tuesday, 30 November 2010

The future is in the moving image: Video traffic projections 2009-2014

I tripped over this very neat Cisco tool which enabled me to play around with some variables looking at projections of internet traffic / data projections over the 2009-14 period. Well worth a twiddle. The only things I'd critique it for is the inability to show the chart and the legend at the same time, and or twiddle the colours of the lines on the chart to make it easier to read. With more patience than I have today I am sure I could fix the line colour in Photoshop but, I don't so here it is "nature" as the French would say.

Take a look at this graph I rustled up looking at the rampant growth of video... (scale is exabytes (i.e more data that you can possibly comprehend!).  So with figures like that I question why is there such a lack of data availability on spend or even spend forecasts on video digital display formats?  Advertisers, me thinks we should be taking this more seriously!

Tablets and more tablets ahead

Thanks to Chris S for sharing the link to this nice round-up of some of the many new tablets that will hit the market in 2011. Worth a read before you write to Father Christmas for a gen 1 iPad or an over-priced Samsung Galaxy tab!  VAT increase in January or not, expect prices to come down as competition heats up.

Albeit as a huge advocate of Virgin Atlantic I'm quite looking forward to exploring the new Virgin iPad app when I get a mo, and the clients stop making change requests!!

PROJECT magazine demo - issue 1 from PROJECT on Vimeo.

Kicking off the end of year / decade round ups...

Yup, it's started, it's not even December yet the best ofs have started.

So to kick start the season here's the One Club's Best of the decade and a further shout out for that inspired piece of genius that was Burger King's Subservient chicken:

Which of the 10 winners was your favourite?

Monday, 29 November 2010

UK's most popular places to (Facebook Places) check in


An events venue, a theme park and a department store top the list today. Probably pretty realistic indication of how the population overall likes to spend their free time. However, all great if you have somewhere for your consumers to check in, but what if you don't?

Pepsi recently announced a smart trial which links a US grocery store's loyalty programme with their FourSquare account.


Makes utter sense to me. I already have Tesco and Waitrose apps on my phones, the former includes my clubcard number, the latter is a place I frequently check-in.  Merge that functionality with a brand layer and you start building some interesting data on behaviour that you can use to target promotions.  Smart.

Ralph Lauren show off in style

This Ralph Lauren / 10 years in digital site has been on my "get around to looking at" tabs for a few weeks now, so I can't remember how I found it, but well worth a few moments poking around.


There's some nice examples of interesting approaches, and I particularly like the RL gang (scroll to the bottom).

Not that it can come anywhere close to the Live Penguin Cam from Edinburgh Zoo that I found this morning. So cute I had to put it on my Posterous