Monday, 20 July 2009

Time Savers...

I had an extraordinarily busy week last week with limited time to keep up with the new developments in the wired world (ironic really given that I was delivering an intensive 3 day course on digital marketing), but one thing I did trip over was:

BingTweets - an interesting mash-up of Bing (the search / decision-making engine) and Twitter. Run a search. Try it with something topical. Why a time saver and why do I like this? Because it gives me search results plus a notion of real time and what's being said about that topic right now, without me having to use multiple tools. As I said to a friend last week, it would be an interesting exercise to do live with clients to make them realise the real context in which people naturally talk about their brands, rather than the version they prefer to believe.

Not so new, but a service I love and find incredibly useful when I've been away from my inbox for a few days is an email "snooze" button provided by a site called Hit me later. Basically you can forward an email to a given email address and specify when you want it back (i.e 4 hours, 24 hours etc and it'll send it back to you at the designated time, meaning it appears at the top of the email pile, which I find incredibly handy as a means of prioritising / not forgetting important emails when you have a full inbox and lots of FYI's / junk to clear out before you can actually deal with the important stuff.

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