Thursday, 12 November 2009

Story-telling in a world of context, connectivity and choice.

There's a very interesting discussion going on about the socialisation of TV over at Only Dead Fish.  Well worth sparing a click and 5 minutes to read the comments too. Lots of interesting points of view.

It made me think about the enduring power of good content to attract audiences and create conversations, but also the challenges facing the TV industry in terms of funding content creation. Maybe a hangover from being out with some of my TV broadcast / production mates last week. Coincidentally last night I found this interesting presentation (via one of my Twitter buddies) about how storytelling is evolving in our fast changing world.

Spare a few moments, well worth it.

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